Monday, 26 May 2014

A Must Event: Retail Congress Africa -18 - 19 November 2014 at Sandton Convention Center, Johannesburg

Topic: Ghana: Rising middle class creates Africa’s new retail hotspot

14:30 - 15:15 | Tuesday 18 November 2014
As the gateway to West Africa with over 250 million consumers, political stability and cultural tolerance, Ghana is setting an interesting example for a positive business environment. The size of the middle class is still small, but is growing at a rapid pace, thereby providing the base for the demand for convenience and variety that is offered by super- and hypermarkets.
  • What is the future of this promising hot-spot and how can retail business grow sustainably in Ghana?
This session will discuss strategies for reaching the rising local middle class


Paulina says: I think Retail Congress Africa 2014 is a must for all in the high-end retail market in Ghana/Africa and beyond. If you're thinking of getting into said industry or expanding in Africa -you must be part of this event. Also, fab industry insiders imparting wisdom include: Chris Bishop, Editor in Chief for Forbes Africa, Yaw Nsarkoh, Managing Director, Unilever East and Southern Africa, --Therese Gearhart, President of Coca-Cola Southern Africa -- and Jose Gomez, Senior Vice President, International Expansion for Mango. To register your interest visit:

For more info visit:

More Info:
In November 2013, the first Retail Congress Africa brought together Pan-African and international retail stakeholders to discuss the bright future everyone is talking about. Over 300 of the most senior retail professionals met to understand the opportunities, explore growth strategies and assess how best to reach the savvy new consumers of Africa.
As we look towards 2014, the 2nd Retail Congress Africa will build on its success, providing deeper insight into the African retail opportunities and challenges. Once again, the retail industry will give their input, the entire value chain of the global ecosystem will be represented and the industry will once again have the chance to shape and define its future

The only platform to discuss the future of the pan-African retail industry.

What's new for 2014?

  1. Transformed agenda: In-depth research with international and regional retail stakeholders is shaping the Retail Congress Africa agenda from scratch. Experts share their thoughts and beliefs on what will make the exciting African retail industry tick and actively define the topics for discussion
  2. More retailers -Meet the right people to do business with in Africa. With over 75% of attendees being retailers, you’ll meet your peers and be part of the crucial discussions around the future of African retail
  3. Facilitated networking activities - Lunch briefings, roundtables, drinks and networking activities are at the core of the Retail Congress Africa to ensure you meet the right people to grow your business
  4. Enhanced speaker faculty - the 2014 speaker faculty will feature over 70 retail expert speakers including inspirational keynotes and real how to case studies of entering new markets and understanding the new African consumer 

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